UAE-based designers and developers have been invited to take part in a three-day innovation development programme due to be held by British Council UAE on 26-28 March.
Being organised for the first time in the region, the event will take place at thejamjar in Al Quoz, Dubai.
The Culture Shift Lab 2015, the British Council’s global innovation programme to test and develop digital business ideas with industry experts over a short period of time, is open for applications, which must be received by midnight on 21 March.
Delivered by the Scotland-based innovation agency, Snook, the programme will explore how up to 40 of the UAE’s nationals and residents, individually or in groups, can use technology to benefit the cultural sector in the UAE.
Snook has already supported the British Council in running Culture Shift events in Nairobi and Cairo.
Prior to the event, the submitted ideas will be reviewed by the British Council and Snook and the applicants will be notified if they have been selected and potentially asked that, if concepts are similar to others, collaborations are made before the event.
The programme’s activities will be held on Thursday and Saturday, 26 and 27 March, from 9am until 6pm, while on Friday, 28 March, it will run from 2pm until 9pm.
Following the formation of team groups and idea-development sessions on the event’s first day, during the second day the participants will be offered flash talks from global international digital innovators via Skype, international guest speaker sessions and networking opportunities.
On the final day, 28 March, the groups will present their ideas to a panel of industry leaders and two groups will be announced as the Culture Shift Lab Digital Innovation winners.
The lab’s winners will be awarded with the access to the British Council’s international, regional and local contacts, and the opportunity to take part as delegates or speakers in the British Council’s international programme while further developing their work.
Speaking about the programme, Marc Jessel, director of the British Council in the UAE, said, “Since 2011, Culture Shift Labs have been held all over the world in countries including Kenya, South America, South Africa and Egypt, stimulating cultural economies across the globe.
“The model has a proven track record in encouraging innovation in the cultural sector across the globe and we are excited to be offering it in Dubai for the first time.
“It’s an exciting time for creativity and innovation in the UAE and the wider region, with countries investing more money in the arts and its infrastructure and in cultural venues and events.
“We are looking to tapping into the UAE’s creative talent in a refreshing format and give the professionally diverse group of participants the opportunity to produce futuristic ideas and prototypes.”
For further information, please get in touch with Amelia.Henderson@ae.britishcouncil.org
To apply, please visit: wearesnookltd.typeform.com/to/rN3lTEFor all the latest business news from the UAE and Gulf countries, follow us on Twitter and Linkedin, like us on Facebook and subscribe to our YouTube page, which is updated daily.
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