By Andy Sambidge
General Motors' luxury brand posts 25% surge in sales in UAE, its second biggest market in region
Sales of Cadillac, General Motors' luxury brand, rose five percent year-on-year in the second quarter of 2013 in the Middle East, as dealers recorded their best second quarter sales in the region since 2008.
Cadillac sales in the UAE, the brand's second largest market in the Middle East, surged 25 percent between April and June compared to the same three month period in 2012.
"Cadillac's second quarter performance in the region was excellent and builds on the brand's record sales year in 2012," said Nadim Ghrayeb, Cadillac regional brand manager for the Middle East.
"I expect the momentum to continue for the rest of this year. With the all-new 2013 sedans, Cadillac really has a comprehensive vehicle line up that competes with other premium brands in the Middle East."
Sales in the region were boosted by both the recently launched 2013 Cadillac XTS luxury sedan and the all-new Cadillac ATS, the brand's new entry into the world's most significant luxury car segment. the US-based car maker said in a statement.
Meanwhile, sales of the Escalade, the region's most popular full-size luxury SUV, increased three percent compared to the same period last year.
Sales of Cadillac cars rose 14 percent in the Middle East year-on-year in May, as dealers recorded their best May sales month ever.
The brand's sales were boosted by the GCC, as figures in Saudi Arabia, Cadillac's largest market in the Middle East, jumped 31 percent year-on-year.For all the latest retail news from the UAE and Gulf countries, follow us on Twitter and Linkedin, like us on Facebook and subscribe to our YouTube page, which is updated daily.