By Neil Denslow
CIA Training is another company looking to cash in on the growing demand for the international computer driving licence (ICDL) within the Middle East.
CIA Training is another company looking to cash in on the growing demand for the international computer driving licence (ICDL) within the Middle East.A seven-module end user IT certificate, the ICDL is run by UNESCO‘s Cario office within the Middle East. It has proved extremely popular within the region with, for instance, the Jordanian government using it as the basis for IT training its 18,000 civil servants.CIA has published a range of training literature based around the ICDL, which have found a market in the UK, Ireland and Canada. The company now hopes to spread its customer base into the Middle East as well.“We are basically here to find someone to distribute our course materials,” says Ian Chapman, CIA Training’s managing director.He believes that many companies will be interested in the courseware, as it combines both e-learning and books.“Companies siezed on e-learning as the next big thing, but now they realise that it doesn’t always work. As such they are favouring a more blended approach,” explains Chapman.