Digital Broadcast Power List-Hosam El Sokkari
BBC Arabic’s stable of TV, radio and online products has matured steadily since the re-launch of its TV channel in March, 2008, and the end of a 12-year hiatus.
Hosam El Sokkari – the first Arab to steer any BBC Arabic service – is armed with an impressive arsenal of resources.
Arguably the most important of these is the BBC brand. It may have its critics but it remains the most trusted source of news for countless millions across the globe.
However, with great power comes responsibility. The BBC has a stringent editorial policy and a reputation for quality content that El Sokkari has been charged with protecting whilst developing and integrating BBC Arabic services on the internet, mobile phones and via its traditional broadcast platforms.