By Staff writer
Car joins the likes of Bugatti Veyron, Ferrari FF, Audi A8, McLaren MP4-12C, Aston Martin One-77 and Lamborghini Aventador
Dubai Police has unveiled the $175,000 McLaren S570 supercar as the latest addition to its fleet to help fight crime in the emirate.
The car joins the likes of Bugatti Veyron, Ferrari FF, Audi A8, McLaren MP4-12C, Aston Martin One-77 and Lamborghini Aventador.
According to McLaren's official website, the S570 is capable of 0-124mph in less than 10 second and boasts a 3.8-litre twin turbo V8 engine, delivering 570PS.
The Dubai Police version also carries the new Dubai Expo 2020 logo on its bodywork, it was announced on Twitter.
I just don't understand what the strategy, be it marketing or community management is. In most countries, the role of the police is to serve and protect, and not come across as a mission to outrun on a Need for Speed video game.
How useful is this vehicle in daily policing? Does it have any crowd control, towing, emergency equipment?
Like most things this is about grabbing headlines. If this is the right approach or not, time will tell.
In the meantime some boys will be enjoying the toys.
I can think of 3 reasons: Firstly I wouldn't be surprised if Dubai police are loaned the McLaren on a limited mileage basis as this sort of clickbait is advertising of sorts for the manufacturer and brand Dubai. Secondly these cars will undoubtedly be used for school road safety programs as a rewards to the kids for sitting through a 10 minute stay safe briefing. Lastly They also sell quite a lot of model toy Dubai Police sports cars, perhaps some of the profits are returned to the police themselves?