Dubai's DWTC posts 12% rise in visitor traffic in 2015

Dubai World Trade Centre says it delivered 2.74m delegates and attendees last year
Dubai's DWTC posts 12% rise in visitor traffic in 2015
By Staff writer
Mon 28 Mar 2016 03:54 PM

Dubai World Trade Centre on Monday posted a 12 percent year-on-year increase in traffic to deliver 2.74 million delegates and attendees in 2015.

Coupled with a 17 percent increase in exhibiting companies, DWTC reinforced its regional dominance within the global meetings, incentives, conferences and exhibitions (MICE) sector, a statement said.

Sheikh Hamdan bin Rashid Al Maktoum, chairman of the Dubai World Trade Centre Authority, said: "Our 2015 results are not just a show of outstanding performance but more importantly, reflect the maturity of the DWTC portfolio in being able to deliver double digit growth with such consistency across its various business lines.

"Backed by a prudent long term expansion strategy with strategic diversification of the event calendar, the DWTC business has steadily grown in number of events, venue occupancy rates, visitation quality and volumes, and in building Dubai's international attractiveness for exhibiting corporates and trade delegates."

Last year saw 396 trade events being hosted at the Dubai International Convention and Exhibition Centre (DICEC) venue including 104 mega-events, delivering a total of 2.74 million MICE delegates and attendees with 53,547 exhibitors from 185 countries to Dubai.

With nearly 41 percent international participation across its portfolio of events, DWTC contributed an incremental 1,066,865 global visitors to Dubai's business tourism figures, the statement added.

The primary international source markets for visitors included Saudi Arabia, India, United Kingdom, Pakistan, China, Qatar, Oman, Iran, Jordan and Egypt.

Dubai World Trade Centre recently broke ground on the AED720 million ($196 million) second phase of its Dubai Trade Centre District project.

Al Futtaim Carillion, the main contractor who completed phase one, is also constructing phase two which comprises two Grade A office properties of eight and 12 storeys.

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