Dubai's Emaar hires new CEO to drive hotel expansion plan

Former Carlson Rezidor senior exec Olivier Harnisch is named CEO of Emaar Hospitality Group
Dubai's Emaar hires new CEO to drive hotel expansion plan
By Staff writer
Tue 13 Dec 2016 01:56 PM

Emaar Properties on Tuesday announced the appointment of Olivier Harnisch as the CEO of Emaar Hospitality Group, its hospitality and leisure business.

Harnisch joins Emaar from Carlson Rezidor Hotel Group in Brussels, where he was chief operating officer, responsible for a portfolio of over 350 leased, managed and franchised hotels in Europe, the Middle East and Africa. 

Emaar said his experience will be a "significant asset" in delivering ambitious growth plans which include more than 35 new hotels and serviced residences in the development pipeline in the UAE and international markets. 

Mohamed Alabbar, chairman of Emaar Properties, said: “Emaar Hospitality Group has created exceptional experiences for guests through its portfolio of hotels. We are now taking the operations of our hospitality group to the next level, to meet the aspirations of the next generation of travellers, and to drive Dubai’s growth as a global tourism hub.

"Olivier Harnisch’s significant regional and international experience in both hotel and restaurant operations will be an asset in driving our onward growth, with a focus on bringing innovative and value-added guest experiences, and managing our growing number of hotels that serve distinct market niches.”

Harnisch added: “The brand identity of Emaar and its commitment towards offering memorable guest experiences are strong foundations to take the hospitality business to a new era of growth. Going forward, we will focus on further enhancing guest experiences, implementing new strategies that create long-term value for all stakeholders, and expanding our footprint within and outside the UAE.”

Emaar Hospitality Group has so far launched three brands – The Address Hotels + Resorts, a premium luxury hotel and residences brand, Vida Hotels and Resorts, an upscale boutique lifestyle hotel and residences brand and Rove Hotels, a contemporary new midscale hotel and residences brand.

Its leisure assets include Arabian Ranches Golf Club, Dubai Polo & Equestrian Club and Dubai Marina Yacht Club.

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