By Sarah Townsend
More than 750 retailers are offering consumers up to 90 percent discounts
Dubai retailers are gearing up for a three-day ‘Super Sale’ in the emirate starting Thursday May 18.
More than 750 retailers across the emirate – more than 250 brands – will slash prices, knocking between 30 percent and 90 percent off products.
Some of the brands offering discounts include Guess, Steve Madden, Kurt Geiger, Roberto Cavalli, Galeries Lafayette, Furla, Missoni, Boutique 1, Scotch and Soda, Balmain, Aldo, Toms, Birkenstock, Charles & Keith, Nine West, Desigual, Al Jaber Optical, IDdesign, Marlin Furniture, Porsche Design and Disney Fashion.
More than 1,000 retail outlets across Dubai will offer discounts on a range of electronics, jewellery, toys, homewear, furniture, apparel and fashion.
The pre-Ramandan sale is organised by the Dubai Festivals and Retail Establishment (DFRE), an agency of the Department of Tourism and Commerce Marketing (Dubai Tourism).
Most of the sales in Dubai or the UAE are gimmicks every year. If these were genuine sales, then price reductions would apply to most items that people buy and not only unwanted junk, which the shops have been trying to get rid of. These so called are honey traps to attract the Bees. Once in the web, you become an impulsive buyer to buy junk (+90%) that you really do not need. A very well-tested formula that works very well in Dubai and the UAE. There are outlets which have 75-90% Sales throughout the year. Most people living in UAE would know which ones, but it's the innocent visitors who are the suckers.