By Sarah Gain
Experts from the regional and global tea industry are set to converge on Dubai for the second Global Dubai Tea Forum next month.
The second Global Dubai Tea Forum will give participants the opportunity to discuss best practices in enhancing tea production and marketing, according to the event's organisers Dubai Tea Trading Centre (DTTC), which is an initiative of Dubai Multi Commodities Centre (DMCC).
DTTC expect more than 35 tea consuming and producing nations to participate in the forthcoming event, which will run from February 19-20 at the Hyatt Regency, Dubai.
Dr. David Rutledge, CEO of DMCC, said that in the last three years, DTTC is helping to establish Dubai as "the global gateway for tea".
"The increased volumes of tea trade passing through the ports of Dubai and several initiatives introduced for the industry at large are testament to DMCC's commitment to the trade," he said. "Equally important is establishing international standards and best practices through initiatives such as the Global Dubai Tea Forum."
He added that the overwhelming interest received from the leading tea producing and consuming countries for the upcoming forum confirms Dubai's fast-growing recognition in the global tea industry.
"We have already witnessed 20% higher registration than the inaugural forum, reflecting the growing relevance of such industry dialogues, said Sanjay Sethi, head of DTTC.
"At the 2008 forum, we look forward to an engaging discussion on several relevant topics, including ways to bridge production and supply imbalances, changes in consumptions patterns, new technical and logistical developments as well as lifestyle-related trends."