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Mon 26 Sep 2016 01:52 PM

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Emaar unveils plan for first Address branded beachfront resort

Address Hotels + Resorts will run the 182-room hotel, serviced residences and residential apartments

Emaar unveils plan for first Address branded beachfront resort

Emaar Hospitality Group, a unit of developer Emaar Properties, on Monday unveiled the first beachfront resort property under its flagship Address hotel brand in Dubai.

The Address Jumeirah Resort + Spa, The Address Residences Jumeirah Resort + Spa and The Residences Jumeirah Dubai will be managed by The Address, it said in a statement.

The Address Hotels + Resorts will run the 182-room hotel, serviced residences and residential apartments. At a height of over 290 metres, the development is located at the end of the Jumeirah Beach Residences in Dubai Marina.

The company said the residences and serviced apartments will open for sale shortly. 

The Address Jumeirah Resort + Spa will feature attractions including a rooftop infinity pool, 100 metres of beach frontage and exclusive F&B concepts including a lounge at the highest level.  

Chris Newman, chief operations officer of Emaar Hospitality Group, said: “The Address Jumeirah Resort + Spa will be an astonishing development that will redefine the traditional concepts of beachfront hotels. 

"It also underlines our focus on growing as a management company through long-term contracts. While the new property’s imposing architecture will be a key draw for visitors, the proven standards of service defined by The Address Hotels + Resorts will make it a destination of choice for corporate and leisure visitors from around the world.

"The unparalleled views from the hotel and serviced residences, and the wide range of leisure and wellness pursuits will differentiate the property from the rest.”

The Address Jumeirah Resort + Spa will have five F&B concepts including a lobby lounge, all-day dining restaurant, signature restaurant, beach grille and destination lounge at the rooftop. The all-day dining outlet will be connected to a pool, while the destination lounge will have a variety of seating and socialising areas. 

It will also feature The Spa at The Address, a 27/7 fitness centre and dedicated board rooms and ballrooms. 

The Address Hotels + Resorts is the first hotel brand launched by Emaar Hospitality Group which has four operational hotels and two serviced residences in Dubai with five other hotels and six serviced residences currently being developed in the UAE. 

The Address Hotels + Resorts has also marked its entry into international markets through three hotels and four serviced residences in Turkey, Bahrain and Egypt.

Through its three hotel brands – The Address Hotels + Resorts, Vida Hotels and Resorts and Rove Hotels, Emaar Hospitality Group today operates seven hotels and two serviced residences in Dubai. The company has a strong roster of 18 upcoming hotels and 16 serviced residences in the UAE – in Dubai and Fujairah - as well as in international markets including Egypt, Bahrain, Turkey and Saudi Arabia.

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