By Tamara Pupic
The young Emirati has launched an initiative to inspire youth to start their own businesses
A young Emirati, Manar Al Hinai, has earned our latest Entrepreneur of the Week accolade for launching a special Corporate
social responsibility (CSR) initiative to inspire youth to start their own businesses.
Anjez – meaning ‘to achieve’ in Arabic – is a series of four motivational talks per year delivered by Emirati entrepreneurs who have taken a non-traditional career path.
The talks, which take place in Abu Dhabi are free to attend, but limited to 100 attendees to ensure their engagement with the speaker, Al Hiani explained.
Talking to StartUp, she added: "The aim of the initiative is to create a light platform for start-up entrepreneurs and aspiring ones to hear success stories directly by Emirati entrepreneurs and encourage a discussion between the attendees and the speaker, as well as provide them with a venue where they could network with like-minded individuals.
“We are proud of our work since we started, and saw first-hand how our events benefited aspiring entrepreneurs. We cannot wait to unveil the great work we have planned with our partners in 2016."
Since the first event held last year, a number of young aspiring entrepreneurs in Abu Dhabi have had the pleasure of learning from Ali Al Saloom, a consultant on Emirati culture and founder of Ask Ali, Sheikh Abdul Aziz Al Nuaimi, known as The Green Sheikh, and Mohammad Al Robaian, a brand strategist from Kuwait.
In this endeavour, Al Hinai has garnered support from Al Dar, Abu Dhabi Investment Company, Paris Sorbonne University, and the Abu Dhabi Council for Economic Development.
However, this is far from being the first initiative of this kind for Al Hinai.
As a senior vice president and director of corporate communications and CSR at Abu Dhabi Investment Company, she launched a CSR division to implement various community-related initiatives, such as a support programme for autistic Emirati students.
Al Hinai is also an entrepreneur in her own right. She is the founder of Move Consultancy, a boutique branding and marketing consultancy, which helps start-ups and larger companies to properly brand their business and advance their position in the UAE market.
Her list of clients includes Swarovski, Tory Burch, Jo Malone London, and many more.
Lastly, Al Hinai is a talented and prolific writer whose views on entrepreneurship and issues concerning Emirati youth are regularly published in local media.
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For information, tips and advice on setting up a new business or insights from those who have taken the leap into the world of entrepreneurship, click on the Arabian Business StartUp section.