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Thu 13 May 2004 04:00 AM

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Epson targets digital converts

Epson has added to its home printer line-up with the launch of its latest photo inkjet.

Epson has added to its home printer line-up with the launch of its latest photo inkjet.

The firm's Stylus Photo R200 will eventually replace its SP8300 and SP900 models and is aimed at what Epson refers to as "digital converts", or users who have recently moved to digital photography and are now looking for a printer that can do their pictures justice.

"The Stylus Photo R200 is Epson’s commitment to bring high quality photo printing to the home user," said Khalil El-Dalu, general manager, Epson Middle East. "We anticipate great interest for Epson photo printing products including the Stylus Photo R200 as the market for digital cameras continues to grow at a fast pace."

The R200 offers several features aimed at budding digital snappers. It can for instance print directly onto discs such as CDs and DVDs and to this end includes a dedicated disc tray, which might appeal to users who want to produce digital photo albums to share with friends and family. This function is complemented by Epson’s Print CD software, which comes bundled with the printer. For digital camera owners who don’t want the hassle of storing and organising their photos on a PC, a USB slot on the front of the R200 allows them to plug their cameras directly into the printer to output photos.

The R200 features Epson’s new 6-colour inkjet system, which uses six different cartridges, one for each colour ink. This means users need only replace the colour used, rather than throwing away partly used multi-colour cartridges, which Epson claims will help cut print costs. Epson’s ink is also now a higher density than ever before in an attempt to make printouts last longer, and the R200 offers what Epson claims is the highest print resolution in the market, 5760 x 1440dpi.

In addition to Print CD software, the Stylus Photo R200 is also supplied with PhotoQuicker 3.5, Print Image Framer Tool 2.1 and Print Image Framer Designer 2.1, and is set to retail in the region at $115.

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