Software Solutions Company is planning to capitalise on market growth in the Middle East following its tenth consecutive appearance at GITEX.
eSolutions has revealed a major expansion strategy in the Middle East to capitalise on growing demand for business systems.
The company, which has exhibited at GITEX Technology Week for 10 consecutive years, is displaying a collection of products this year, ranging from Enterprise Resource Planning (ERP) solutions to Customer Relationship Management (CRM) software.
Its decision to expand in the Middle East is based on recent trade reports which have forecast huge market growth in the coming years. According to analyst firm IDC, the Enterprise Application Software market in the Middle East is set to expand at a compound annual growth rate of over 20% between 2006 and 2011.
Furthermore, a recent report from Gartner highlighted that investment rates in CRM software alone surged 40% in 2007.
"GITEX is an ideal gateway to new channels and industry verticals, and this year is not an exception," says Gaby Matar, group managing partner of eSolutions. "The technology week only comes around once a year, so we need to make the most of it. Our participation for ten years in a row reaffirms our commitment to the region."
A range of companies have already implemented these solutions, including major Middle Eastern brands such as Etisalat, DP World, DEWA, Dubai Airport, RTA, ADNOC Group and Dubai Islamic Bank.