Fiat Chrysler posts record MidEast sales in 2012

Car maker says it sold more than 25,000 cars across Chrysler, Dodge, Jeep, Ram brands
Fiat Chrysler posts record MidEast sales in 2012
(Getty Images)
By Andy Sambidge
Sat 23 Feb 2013 10:04 AM

Fiat Chrysler Middle East has announced record annual sales for 2012 with more than 25,000 delivered across its Chrysler, Dodge, Jeep and Ram brands.

The car maker said in a statement that it sold 25,321 cars, a year-on-year increase of 66 percent on 2011.

It also said it set a new monthly record sales of 3,127 vehicles in December while January saw 2,385 sales, a 55 percent year-on-year increase.

"Our sales showed major growth throughout 2012, building on the momentum of a highly successful 2011, which saw us achieve what was at the time our best ever sales performance in the Middle East," said Alfredo Altavilla, chief operating officer - Fiat Chrysler EMEA.

"The introduction of the latest models across the Chrysler, Dodge, Jeep and Ram ranges had a dramatic and highly positive effect, and the upward trend has continued in the first months of 2013."

He added: "2012 was a remarkable year for us, both in the Middle East and internationally. Sales-wise, last year we were the fastest growing manufacturer in the region with our Chrysler Brands, and we aim to achieve similar levels of growth with the Alfa Romeo and Fiat brands in 2013."

He said the company added facilities in Bahrain and Saudi Arabia last year to those already existing in Lebanon, Qatar, the UAE, Kuwait and Palestine.

He added that further operations will be added in Oman, Jordan and Iraq this year.

Market-wise, United Motors Company in Saudi Arabia achieved third place in terms of total 2012 sales of all international countries worldwide and was the largest independent distributor of Chrysler, Dodge, Jeep and Ram in the world.

UMC finished the year up 80 percent against 2011. Other 2012 market highlights saw the UAE and Kuwait achieving 51 percent year on year growth over 2011, Oman up 59 percent, Qatar up 65 percent, Bahrain up 52 percent, Iraq up 70 percent and Lebanon up 83 percent.

Fiat Chrysler Group was formed in 2009 from a global strategic alliance between Fiat and Chrysler.

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