By Andy Sambidge
US car manufacturer's MidEast chief says it expects growth to continue next year
Ford's Middle East chief has said sales of vehicles in the Gulf region have leapt by 55 percent so far this year.
According to Ford Middle East's managing director Larry Prein, the significant growth in Ford and Lincoln sales comes at a time when the region's industry performance was relatively flat.
Prein said on the sidelines of the Dubai International Motorshow that Ford was well on its way to set another record year, as it expands its dealer network in the region.
"We delivered a solid performance this year and we're very pleased with the results. Clearly our solid product lineup is leading the way for our growth and this marks another proof point in the ongoing success of the One Ford plan," said Prein.
"We continue to serve our customers by offering them the products and technologies that they want, while continuously working with our dealers on delivering some of the best vehicle ownership experiences in the region."
The outlook for 2012 remains positive for Ford according to Prein, thanks to "major regional investments" to support its dealerships in the GCC.
Ford said it is planning to open additional facilities in Saudi Arabia next year, with expansions also planned in Iraq and elsewhere throughout the region.
This week, Ford opens its Middle East Parts Distribution Centre in Jebel Ali, Dubai from which it will support its regional network and provide parts faster.