French perfumer makes Gulf store debut

M.Micallef unveils its second standalone store in Dubai selling perfumes costing up to $19,000
French perfumer makes Gulf store debut
By Salma Awwad
Fri 29 Nov 2013 10:43 AM

Luxury French perfume brand M.Micallef has celebrated its first stand-alone store in the GCC with the launch of a special limited edition handmade crystal falcon perfume priced at $19,000.

M.Micallef perfumes are sold in over 900 luxury perfume stores worldwide and are available from between $280 and $19,000.

The Dubai boutique at the Grosvenor house, is M.Micallef’s second and comes five years after its first showroom opened in Cannes.

Created in 1996, Parfums M.Micallef was one of the first luxury perfumers to mix French and Arabic scents to render unique fragrances which appeal to a loyal clientele of VIPs and royalty.

“We combine perfume and art to create beautiful, artistic, high-end pieces of art that are truly one of a kind,” said co-founder of M.Micallef, Martine Micallef.

“It is a special privilege to venture into the region with this new concept for M.Micallef. As a key market for luxury brands, Dubai was the natural choice for us when considering launching a boutique and we will soon be fulfilling the needs of discerning customers across the region.”

The company plans to open ten more boutiques within the next four years across the GCC.

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