By Stuart Wilson
HP has lined up Anil Gandhi to return to the Middle East and head up its personal systems group (PSG) in the region. Gandhi will take over from Hazem Bazan, who has successfully combined the PSG role with his position as director of HP’s Middle East SPO unit since March 2005.
HP has lined up Anil Gandhi to return to the Middle East and head up its personal systems group (PSG) in the region. Gandhi, who worked at HP distributor Emitac in the mid 1990s before joining HP Middle East, relocated to HP Canada in 1999 to become VP marketing, operations and distribution.
Gandhi is poised to take the PSG hot seat in early September and will take over from Hazem Bazan, who has successfully combined the PSG role with his position as director of HP’s Middle East solution partners organisation (SPO) since March 2005.
An HP spokesperson confirmed: “Anil Gandhi will start in his new role as general manager of HP’s Middle East PSG division in September 2005. There will be a transition period that takes place when he joins the organisation.”
One former colleague of Gandhi in the region commented: “He knows the market and played a key role in HP actually setting up its office in this region. It will be great to have him back in the Middle East channel. He also worked at Imtac in Oman as well as at Emitac, so he knows the regional distribution landscape very well.”
Bazan continued HP PSG’s impressive regional performance during his time at the helm of the business unit, helping the vendor more than double second quarter 2005 Middle East and Africa notebook shipments year-on-year to 112,970 units, according to research house Canalys.
Drilling down to a Middle East level, the analysts at IDC also placed HP as the number one vendor across all PC form factors during the second quarter of 2005 in the crucial GCC markets of Saudi Arabia and the UAE, with unit shipments of 52,650 and 42,910 in each country respectively.
With HP’s new preferred partner programme poised to be formally announced later this month, Bazan will now be able to devote even more attention to developing HP’s innovative and advanced go-to-market strategies across the region. Gandhi will be tasked with accelerating HP’s PSG market leadership in the region even further.