The UAE Nation Brand campaign to select the logo that will represent the country’s inspiring story towards the next 50 years attracted 10.6 million votes from 185 countries.
People from across the world cast their votes to selected one of three UAE logos displayed on the UAE Nation Brand official website – ‘Emirates in Calligraphy’, ‘The Palm’ and ‘7 Lines’ – which were designed with the assistance of 49 Emirati artists.
The largest participation in the campaign came from the UAE (15%), followed by India, US, Egypt, Saudi Arabia, Morocco, Australia, Canada, Algeria and the UK.
As a result, the UAE will plant 10 million trees in Nepal and Indonesia to help communities in areas affected by climate change – the UAE had promised to plant a tree for every vote as part of the campaign.
Organises of the UAE Nation Brand said the tree plantations will contribute to safeguarding biodiversity, combating climate change, protecting the environment and empowering vulnerable communities affected by climate change.
“The initiative reflects the UAE’s values of giving and reinforces the country’s role as a beacon of hope in the world,” it said.
The UAE will focus on planting millions of mangroves and tropical forests to promote food security and empower families in Numfoor Island, one of the most disadvantaged areas of Indonesia where subsistence farmers and fishers make up approximately 75% of the population.
West Papua, Indonesia, situated in the Coral Triangle, is an area recognised as the global centre of marine biodiversity and a global priority for conservation because of the broad range of species it supports, including at least 500 species of reef-building corals.
In Nepal, the UAE will plant millions of mangroves at the Amaltaari planting site in Nawalparasi, home to endangered species including leopards and the elusive Bengal tiger.
The tree plantations are expected to empower thousands of local people, mostly farmers, and improve their lives.
The project will encourage the local people to positively contribute to protecting the biodiversity of the Asian country that hosts more than 700 species of wildlife that enrich the country’s nature elements.