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Realising UAE Net Zero 2050 will push GDP to $1tn, says Green Future Project boss

Besides, collaboration between federal and local governments, the private sector, and communities could yield an extra AED70 billion to the UAE with investments offset by long-term cost savings by 2080

UAE Net Zero 2050
Dubai 2040 Urban Master Plan

Realising UAE Net Zero 2050 could help the country grow its GDP by approximately $1 trillion, with the country striving to be a leader across all domains, including sustainability, a sector expert said.

Besides, collaboration between federal and local governments, the private sector, and communities could yield an extra AED70 billion to the UAE with investments offset by long-term cost savings, notably from reduced fossil fuel use, by 2080, Briano Martinoni, Co-founder and Chief Commercial Officer at Green Future Project (GFP), a B-Corp providing corporate sustainability solutions, said.

Policies like the Dubai 2040 Urban Masterplan and corporate green initiatives are pivotal for building a resilient future, Martinoni said, while detailing why UAE stakeholders play in achieving this realisation.

The GFP Co-founder also said UAE organisations must intensify their green efforts for the country’s sustainable goals.

He said despite the growing environmental awareness, only seven UAE businesses are B-Corps certified out of the 6,700 certified worldwide.

“The data speaks for itself, showing that companies can experience a 15-30 percent brand value increase by simply adopting sustainable practices,” Martinoni said.

He said younger generations are driving environmental change on a global scale but they can only do so much – the onus falls on governmental entities and businesses to ensure a greener world is created for future inhabitants of our planet.

This notion is reinforced by the fact that Scope 3 emissions – indirect emissions that occur in the value chain of any reporting entity – account for 40-80 percent of a company’s total carbon footprint, and sometimes even exceed 90 percent, he added.

The GFP Co-founder said companies are increasingly adopting carbon footprint monitoring tools and this is a welcome sign since it will enable informed decision-making and accelerate positive change.

GFP is helping advance the Emirates’ green objectives by working with UAE-based organisations in sectors including digital banking, hospitality, real estate and communications.

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