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Tue 2 Mar 2010 02:37 PM

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In-flight Etihad promo was ‘technical error’ - Emirates

Logo of Etihad appeared on Emirates in-flight entertainment system last month.

Emirates, the Dubai government-owned airline, said the logo of Gulf rival Etihad Airways appeared on its in-flight entertainment system due to a “technical error.”The branding of Etihad, owned by Dubai’s neighbour Abu Dhabi, was shown intermittently in the background of a film playing during Emirates flights last month.

“Emirates can confirm that a technical error occurred with security markings on one film,” a company spokeswoman said in an e-mailed response to questions. “This error occurred during film encoding by a third-party supplier in the US and as a result has also affected a number of other airlines.”

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aslamk 10 years ago

Why do you call it a technical error, it can be a marketing tactics too !