California fintech company Aspiration Inc. is heading to Abu Dhabi.
Backed by former Microsoft CEO Steve Balmer, Leonardo DiCaprio and Robert Downey Jr it will set up offices at Abu Dhabi Global Markets.
Aspiration is being supported by Access Abu Dhabi, the business expansion programme by Maven Global Access and supported by Abu Dhabi Investment Office (ADIO), that serves as a conduit to fast-track entry to the UAE capital.
Aspiration Inc in Abu Dhabi
The announcement was made on the sidelines of Abu Dhabi Sustainability Week, where Vinoda Basnayake, President of Aspiration MENA discussed the company’s ambitious plans for the region.
Aspiration is a purpose-driven climate action company that offers businesses, governments, investors, and consumers access to carbon assets through products, services, and investments.
Aspiration aims to serve as a sustainability partner for the UAE ahead of the country hosting COP28, the UN’s annual climate change summit taking place this November and December.
Aspiration’s world-class carbon programme manages one of the world’s largest inventory of premium tree planting and carbon reduction portfolios that collectively accelerate global decarbonisation and deliver tangible environmental and social impact at scale.
“Abu Dhabi is one of the world’s most forward-thinking and climate smart cities. We are excited about the opportunity to develop partnerships here with the support of Access Abu Dhabi and ADIO.” stated Vinoda Basnayake, President of Aspiration MENA.
“Aspiration is the sustainability partner to some of the most recognised names in the globe ranging from corporations such as Meta and Deloitte to professional sports franchises the Los Angeles Clippers and the Boston Red Sox.
“We are excited to expand to the UAE and are looking forward to providing similar carbon mitigation solutions at scale here as well.”
The UAE has set out an ambitious plan to achieve climate neutrality by 2050 and will invest $163.5bn (AED600bn) in renewable energy to deliver sustainable economic growth.
ADIO partners with innovative companies capable of accelerating the UAE’s road to net zero by developing and commercialising technology and services across a range of sectors.
In 2022, ADIO supported through its Innovation Programme Siemens Energy AG to set up its Middle East Innovation Centre in Abu Dhabi, focused on developing clean energy technologies.
In the AgTech sector, Abu Dhabi has made significant headway in “turning the desert green” through ADIO’s support for innovators pioneering desert agriculture solutions.
Abdulla Abdul Aziz AlShamsi, Acting Director General of ADIO, said: “As the UAE gets ready to host COP28, we are focused equally on achieving our net-zero goal while developing globally relevant solutions.
“Aspiration offers a pioneering solution for business and individuals to achieve their climate goals and we are delighted to welcome them to our ecosystem. Abu Dhabi is a global hub for green energy, finance and technology that is ready to partner with innovation-driven companies like Aspiration Inc. to make a global impact.”
Dhaher bin Dhaher Al Mheiri, CEO of ADGM Authority, said “ADGM is pleased to welcome Aspiration into its sustainable financial hub based in the capital of the UAE.
“As the international financial centre that has achieved a carbon-neutral status and has a forward-looking and innovative approach to sustainability, we always look forward to onboarding purpose-driven climate action organisations such as Aspiration Inc. that advance environmental goals through similar beliefs and strategies.”
Aspiration credits its upcoming expansion into Abu Dhabi to the support of the Maven Global Access Abu Dhabi initiative. The ADIO supported programme founded by American expat to the UAE Sarah Omolewu is also responsible for fast-tracking the business pursuits of Deepak Chopra, Manchester United former captain Patrice Evra and Los Angeles Lakers legend Metta World Peace to Abu Dhabi.
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