Real estate investment advisors Medallion Associates announced setting up a dedicated Institutional Investor Desk, aiming to capitalise on the thriving property market in Dubai.
The initiative is seen as a strategic move to harness the untapped financial avenues in the emirate’s real estate sector.
Dubai real estate eyes growth
The newly created desk will focus on enhancing access to institutional capital by collaborating with investment consultants, advisors, and placement agents, the company said.
“By building strong partnerships and networks, Medallion aims to elevate its credibility in the market and facilitate greater investment flow into Dubai,” it said.
Masood Al Awar, CEO of Medallion Associates, said the Dubai real estate industry has been something of an underachiever when it comes to attracting institutional investment.
“Despite controlling a staggering $120 trillion in global assets, institutional investors have only allocated $52 billion to Dubai.
“Our goal is to change that narrative and draw more of this investment to our vibrant market,” he said.

The Medallion Institutional Investor Desk will also offer bespoke investment mandates and separately managed accounts (SMAs) tailored to align with specific risk-return profiles and liquidity needs of investors.
This personalised approach will ensure that institutional partners can confidently invest in Dubai’s dynamic real estate sector, maximising their returns while mitigating risks, the company said.
With property transactions soaring by 32 per cent and sales value climbing by 23 per cent, this initiative comes at a pivotal moment for the city’s post-pandemic recovery.