Dubai real estate investors should consider off-plan property sales to maximise returns, according to D&B Properties.
With the city real estate market experiencing unprecedented growth property prices are reaching record highs, it said.
Despite a surge in new developments, demand remains strong, presenting a lucrative opportunity for investors seeking to capitalise on the off-plan market.
Off-plan properties in Dubai
Dubai’s real estate market is currently experiencing a surge in activity. As of January 2024, property prices have reached an all-time high of AED1,284 ($350) per square foot, demonstrating the market’s strength and resilience.
This growth can be attributed to several factors, including:
- Increased investor confidence: Dubai’s robust economy and strategic location continue to attract investors from around the world, fuelling demand for properties
- Expo 2020 Dubai’s lasting impact: The recent Expo 2020 Dubai has further solidified Dubai’s position as a global hub, fostering long-term economic growth and propelling the real estate market
- Limited supply of prime properties: The high demand for properties, coupled with a limited supply of prime locations, is driving prices upwards
Soliman Hossameldin, Director of Digital Marketing at D&B Properties, said: “The current surge in Dubai’s real estate market presents an exceptional opportunity for investors. Off-plan investments offer a strategic advantage by providing investors with the potential for substantial returns as the market continues to thrive.”
The off-plan market offers a unique opportunity for investors to get ahead of the curve and secure properties at potentially lower prices compared to completed developments.

Here are some of the key benefits of investing in off-plan properties:
- Potentially lower entry point: Off-plan properties are typically priced lower than completed developments, allowing investors to enter the market at a more affordable rate
- Flexible payment plans: Many developers offer flexible payment plans that spread out the cost of investment, making it easier for investors to manage their finances
- Higher potential returns: As the property nears completion and the market value increases, investors can expect to see significant returns on their investment
The city’s real estate market shows no signs of slowing down. With its strategic location, thriving economy, and ongoing infrastructure development, Dubai remains a highly attractive destination for investors.
By capitalising on the off-plan market, investors can position themselves to benefit from continued real estate growth.