Telco says it will be the first operator to partner with Amazon in the Middle East
Dubai-based telco du said on Monday that it has entered into a partnership with the online portal, Souq.com, to sell its products.
Through this partnership, Souq.com customers will be able to purchase du SIM cards, and top-ups for customers, in addition to Post Paid Plans that will be listed on the website for customers to choose and sign up to.
Furthermore, du Data Packs with bundles will also be available for purchase and du’s complete device portfolio will be in stock on the online portal that will include Apple, Samsung, Huawei, and Nokia devices.
du said it will be the first telco to partner with Amazon in the Middle East.“Partnering with Souq.com enables us to further add value to our loyal customers du experience. We are pleased to welcome SOUQ.com as our partner and we look forward to delivering the du promise of continued innovation to our customers through this partnership,” said Osman Sultan, CEO, du."As always, our first priority is to ensure that our customers have the most efficient and effective service available, with as wide a range of quality products as possible. We're delighted to have du on board and offer our customers yet another pioneering service as well as potentially welcoming a new audience to the Souq.com brand," said Ronaldo Mouchawar, CEO and co-founder of Souq.com.