MeraTicket.com, an entertainment ticket provider, has sold 15,000 tickets for 17 events across the UAE worth AED1.3 million in just five months since launching in the country.
A venture by Dubai-based Shogun Global, the ticketing portal has brought Bollywood music concerts, popular theatre, comedy shows, K Pop and Indian bands to the region.
The company has also revealed plans to bring concerts catering for South Asian and western audiences to the country later this year.
Shirish Srivastava, co-founder and managing director of Shogun Global, said: “It has been an exciting and interesting journey so far. We had a sold out first show and have had exclusive partnerships for 14 of our 17 events. This truly testifies the faith event organisers have put in us.
“The total event market size in the UAE is a quarter of a billion dirhams, out of which Asian events would roughly be a mere 10 percent and we see a lot of potential in this segment. Our aim is to bring newer concepts and showcase fresh content which will eventually boost the market size and increase penetration.”
In terms of future plans, Srivastava said: “We are committed to deliver best-in-class content while being the preferred go-to platform for tickets for all the live South Asian events in UAE. The plan also involves promoting local talents, creating new properties and getting renowned international shows for other communities.”