Reed Travel Exhibitions, organiser of Arabian Travel Market (ATM), has introduced key changes to the 2008 show format in response to exhibitor feedback.
The four-day event, which celebrates its 15th show next year, will be trade-only for the first three days, then open to general public on the final day.
Show timings have also been altered to avoid peak Dubai traffic hours and make it convenient for travel trade professionals to attend.
Visitors will benefit from a new seminar programme, to be delivered by top industry leaders and global tourism experts.
ATM’s exhibition director Simon Press said: “Working to ensure exhibitor and visitor satisfaction is of the utmost importance for us.
“Post-show research has revealed Arabian Travel Market received very high satisfaction levels from both exhibitors and visitors. Revised timings will allow trade professionals more time to conduct business and network with exhibitors as well as buyers.”
Arabian Travel Market 2008 will be held from May 6-9.
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