Sales and catering solutions provider Newmarket International has launched the new version of its Daylight application.
The new version features integration with interactive marketing product Cendyn’s eProposal and online group reservation program Passkey Hotel Direct, promoted as a means to increase productivity and book more business.
The assimilation with Passkey Hotel Direct, a single property group reservation tool, moves information directly into Passkey’s application from Daylight, eliminating the need to enter duplicate data and reducing errors and inconsistencies.
The move also allows important data such as new bookings, changes to bookings and final production numbers to be shared.
“We are pleased to be working in close partnership with Newmarket to provide customers with a superior set of tools to manage their group housing process,” said Sam Fahmy, vice president, marketing and products, Passkey.
“By helping to streamline this critical function, companies will be able to focus their efforts on bottom line issues, servicing and closing business and not data entry.”
Designed to provide customers with an improved set of tools for responding to RFPs, the integration with eProposal, an electronic sales proposal response tool, permits users to select booking information and save it to eProposal.
Users can create, modify, view and send an eProposal to a potential customer within minutes, providing excellent and timely customer service.
“To put it quite simply, the integration between Daylight and eProposal gives our customers the ability to respond to leads before the competition,” said Robin Deyo, executive vice president and co-founder at Cendyn.