Company: Plan b Group
Designation: Founder and CEO
Country of residence: India
Harmeek Singh’s is a classic ‘rags to riches’ story. He arrived in the UAE in 2003 on a visit visa after the closure of his family’s business in India – which was then the second-biggest electronics manufacturer in the country. He found a job in Dubai’s growing advertising industry earning just AED2,000 per month. Within two years, he had worked his way up to earning AED200,000 per month and set about opening his own business, Plan b Advertising – with himself as the sole employee.
Today, the group comprises eight companies including Plan b Advertising, Plan b Events, SiO2 Events and the group’s new PR, social media and strategy wing bSocial, and is continuing to expand. It has more than 500 employees and operates across three continents.