Logistics, technology, music, fashion; you name it, Badr Jafar has had a hand in it. He is the CEO of Crescent Enterprises, which operates ports, energy, healthcare and aviation. The prominent Emirati is also an avid supporter of entrepreneurship, having supported a number of SME initiatives. He also sereves on the Global Board of Education for Employment. In 2010, he launched the Pearl Initiative to improve corporate transparency in the region.