Industry: Interior design
Company: Opaal Interiors, Detay Living, Detay Homes
Designation: CEO and founding partner
With 15 years of design experience and two successful companies under her belt, Noor Al Muhaideb credits her passion for the success of her projects. She graduated from the American University of Sharjah with a Bachelor’s Degree in Interior Design in 2002 and has since built an impressive portfolio by implementing and delivering numerous residential, hospitality and commercial developments in the region.
Through her love for design, Al Muhaideb launched Opaal Interiors in 2016, which has since become a leading interior design practice in this part of the world. Since inception, the firm has curated a diverse portfolio across high-end multi and single residential developments, five-star hotels, retail, hospitality, model homes and corporate projects. Earlier in 2018, her entrepreneurial spirit led her to found Detay Living, a furniture procurement company that sources and designs a discerning collection of furniture, lighting and artwork. The company’s most recent projects include their own award-winning offices, the Ajdan Sales Centre and mockup apartments as well as high profile private residences. Her company Detay Homes is an e-commerce platform that delivers a distinctive and discerning collection of furniture, artwork and lighting to homes in the UAE. Her carefully selected pieces bring a modern aesthetic to all living environments.
Al Muhaideb is passionate about all facets of design and believes it is an essential component to delivering a comprehensive and successful project. Her focus has long been on creating spaces that are sophisticated, refined and which genuinely reflect a client’s personality or brand.
As a natural creative, Al Muhaideb advocates the belief that the influence of articulate and beautiful interiors transform daily life. With an eye for elegance, craftsmanship and quality, she is renowned for her world-class visionary style and designs that sets trends whilst remaining fresh and timeless year after year.
Professionally, she sets the benchmark within the organisation for a client responsive approach to design, resulting in a service-oriented standard of success within the industry. Al Muhaideb guides clients throughout each stage of the design process, working on projects across a range of budgets and timeframes.
Beautiful spaces and objects are an endless supply of inspiration
“I truly believe that to be successful in design you need to evolve, change and adapt to the times. Treating every project individually and with exclusivity, I always ensure my projects stand the test of time.
“It’s important for me to focus on functionality as a driver behind my designs, rather than just the beauty and aesthetics. Ultimately, our homes are our most intimate spaces. So, my motivation has always been on the human aspect of the built environment and my companies are dedicated to creating spaces that people feel connected to and stimulated by, spaces that enhance experiences and which build value for clients across all sectors. This is the essence of a human-focused, strategy-led design,” she says.
With prominent large-scale projects in the pipeline, both companies are set to grow their portfolios in the region and internationally. Al Muhaideb believes that as growth accelerates, extensive knowledge and understanding of her businesses and the industry are critical.
As a CEO who is actively involved in her firm’s daily operations, shebelieves the key to success is in finding the right balance between vision, strategy, execution and passion.
“I believe it’s important to love what you do. When you love what you do, you automatically do what you love, and that’s the secret to achieving growth and success, regardless of your venture.”