Abdallah Massaad is also a member of the Board of Directors of RAK Power Pvt Ltd and R.A.K. Security and Services (Pvt) Ltd, subsidiary companies of RAK Ceramics (Bangladesh) Ltd. Massaad has led RAK Ceramics PJSC as Group CEO since June 2012. He is extremely knowledgeable in the fields of ceramics and industrial manufacturing, and is instrumental in helping companies engage in the forward and backward integration of the ceramics supply chain. His tenure with RAK Ceramics began in 2004.