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Sat 18 Jan 2014 11:31 AM

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Luxury car maker delivers 46% MENA sales growth

Jaguar Land Rover says top performing markets included the UAE, Saudi, Qatar and Kuwait

Luxury car maker delivers 46% MENA sales growth
(Bloomberg)

Luxury car maker Jaguar Land Rover said it has delivered a 46 percent growth in sales across the MENA region in 2013.

The results exceed Jaguar Land Rover's global performance, which saw sales up 19 percent last year, driven by the introduction of a series of new vehicles including the Jaguar F-TYPE and All-New Range Rover Sport.

Land Rover MENA sales were up 49 percent compared to 2012, while Jaguar registered a sales increase of 30 percent, including a 43 percent increase in December alone.

The top performing markets included the UAE, Saudi Arabia, Qatar, Morocco, Lebanon and Kuwait, a statement said.

Justin Weaving, regional sales director for Jaguar Land Rover MENA, said: "2013 has been an outstanding year for us here in the MENA region, thanks in part to the successful launch of two stunning new products - the Jaguar F-TYPE and the All-New Range Rover Sport.

"These results are a clear demonstration of the overwhelming desire this region has for both our brands and our portfolio of luxury vehicles, and the success of our unwavering focus on design, technology and customer service."

He added: "I am confident this performance will continue in 2014 as we see the full effect of our recently introduced 14MY line-up, hotly anticipated new products such as the Jaguar F-TYPE Coupe and strategic actions to further strengthen our regional dealer network."

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