Agreement is signed with Futurism, a web science and technology publication
Image Nation Abu Dhabi and Futurism, a web science and technology publication, on Tuesday formed a wide-reaching content partnership.
Under the partnership, Image Nation and Futurism will develop and produce feature films and documentaries, along with scripted and unscripted television series, state news agency WAM reported.
The companies will also collaborate across existing platforms to market and distribute content. This will include Quest Arabiya, Image Nation and Discovery Communication’s free-to-air factual entertainment television channel broadcasting across MENA and Mostaqbal, Futurism’s Arabic-language content portal.
"This deal brings two leading content creators together to tackle some of the biggest topics of our time, including technology, science and societal change. Image Nation is pleased to be partnering with Futurism and we look forward to working together to promote the media industry in Abu Dhabi and the UAE," said Ben Ross, head of Narrative Film and Television at Image Nation Abu Dhabi.
Alex Klokus, CEO of Futurism, added: "The most important storytelling today involves imagining humanity building a better future, and the rapid technological change and innovation happening in the Middle East, makes the region an ideal home to be sharing news and stories with. Image Nation is the perfect partner to propel us into this new terrain and we look forward to leveraging our relationship to create premium content, both, about and for this important market."
Image Nation Abu Dhabi is one of the leading media and entertainment companies in the Arabic-speaking world while Futurism currently sees around 140 million hits a month on its website with its content based around science, technology and central narrative of tomorrow.
In 2016, the company launched Arabic language website Mostaqbal, to cater for its growing Middle Eastern audience.