Abu Dhabi Media signs deal with Sogou Inc, a Chinese internet industry company to develop Arabic and English AI news anchor
An artificial intelligence (AI) news anchor will start presenting news in Arabic and English on Abu Dhabi Media (ADM) channels.
The announcement follows a deal with Sogou Inc, a Chinese internet industry company, state news agency WAM reported.
Incorporating algorithms and latest advances in speech synthesis, image detection and deep learning, the AI news anchor presents a lifelike resemblance of a professional human anchor.
With Sogou's technology, textual input can be transformed into corresponding lip movements, providing users with a highly customizable interactive experience. With a focus on natural language processing and machine learning, Sogou has developed industry-leading capabilities in real-time audio and video synthesis.
Noura bint Mohammed Al Kaabi, Minister of Culture and Knowledge Development, and chairwoman of ADM, said the AI news anchor will support ADM’s efforts to provide guided and diverse content according to the highest international standards.
Omar Sultan Al Olama, Minister of Artificial Intelligence, added: "The use of artificial intelligence and technological tools in the media sector will result in a qualitative leap forward within the media landscape in the UAE and the wider region.
"The deployment of this advanced technology presents us with the opportunity to further define the future of the sector in a way that benefits all members of society."
ADM and Sogou said they are working to explore how technological innovation can be better integrated across media platforms, providing high quality programming for audiences worldwide.
With the integration of the AI news anchor, ADM said it will be able to provide news broadcasts more efficiently, and potentially 24 hours a day, seven days a week, 365 days a year.
Dr Ali Bin Tamim, director general of ADM, said that by launching the AI news anchor, ADM is writing a new chapter in Arab media.
He added: "Through this agreement, Abu Dhabi Media will develop this technology and present it to its audience, enhancing the company's presence and the quality of its content, further bolstering its leading position as one of the most prestigious media establishments in the region and the world."
Wang Yanfeng, general manager of Voice Interaction Technology Centre of Sogou, said: "We look forward to sharing our AI News Anchor technology with an increasingly global audience. This marks the first time that Sogou’s AI News Anchor technology is being leveraged by an international media platform, and together we are thrilled to bring the AI News Anchor to Arabic-speaking viewers."