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Wed 22 May 2019 05:29 PM

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100 key figures to appear at Emirati Media Forum

Emirati Media Forum lines up heads of UAE media institutions, managing editors, editors-in-chief of local newspapers, senior writers, thinkers, intellectuals and academics

100 key figures to appear at Emirati Media Forum
Noura bint Mohammed Al Kaabi, UAE Minister of Culture and Knowledge Development and chair of the board of directors of Abu Dhabi Media Company. (STEPHANE DE SAKUTIN/AFP/Getty Images)

Dubai Press Club (DPC) is set to hold the fifth edition of the Emirati Media Forum on May 25, with the participation of 100 distinguished media and social media personalities.

Bringing together key Emirati media figures, heads of UAE media institutions, managing editors, editors-in-chief of local newspapers, senior writers, thinkers, intellectuals and academics, the Forum is a platform for dialogue on the regional media landscape, DPC said in a statement.

Featuring four main sessions, DPC said the Forum serves as an opportunity for Emirati media to assess current scenarios and explore opportunities to contribute to the sector’s development.

Forum sessions will discuss topics such as the future of local media, its ability to compete regionally and internationally, the UAE’s current media strategy, the challenges facing the media industry over the next few years and the importance of staying abreast of the latest technologies.

The second part of the Forum will have a special focus on the impact of social media influencers and content produced on social media networks.

One of the Forum’s main sessions featuring Dr Sultan Ahmed Al Jaber, UAE Minister of State and chairman of the UAE National Media Council, will take an in-depth look at the importance of developing a clear UAE media strategy that supports the country’s future aspirations.

The session will also highlight the role of media in creating accurate and reliable content and new growth opportunities in the Emirati media landscape.

Another session featuring Sheikh Sultan bin Ahmed Al Qasimi, chairman of Sharjah Media Council, will shed light on the media’s crucial role in times of crisis and the need to enhance the media coverage for crisis management.

This year’s edition of the Forum will also put the spotlight on the contributions of Emirati influencers, including how they can positively use their platforms to serve the community.

Sheikh Rashid bin Humaid Al Nuaimi, chairman of the Ajman Municipality and Planning Department, will be among the participants of a session discussing the role Emirati influencers play on various social media platforms and their level of influence in their communities and across the region.

The Forum’s closing session featuring Noura bint Mohammed Al Kaabi, UAE Minister of Culture and Knowledge Development and chair of the board of directors of Abu Dhabi Media Company, will have a special focus on exploring social media content produced in the UAE and its influence beyond the local landscape. 

This session will also look at how social media content can be improved and presented more innovatively.

Mona Ghanem Al Marri, president of the Dubai Press Club, said “The Emirati media has gone through several stages of development during which it has received the leadership’s support and encouragement. Their support for the media’s growth is based on a strong belief in the fundamental role the sector plays in national development. For the Emirati media to maximise its potential, media institutions should exert more efforts to enhance the sector’s contributions to the community.”

She added: “Through the Emirati Media Forum, we seek to promote a dialogue on the reality of local media and discuss various perspectives on enhancing the sector and raising its ability to cope with local, regional and international developments.”

Maitha Buhumaid, director of the Dubai Press Club, said that the Forum will see leading media personalities, social media figures, academics experts, researchers, coming together to share their views and perspectives on various industry issues.

“Our leadership recognises the media as a key partner in the UAE’s development march and strongly believes in its role as a mirror that reflects society's issues, aspirations and ambitions, as well as an important platform to highlight positive achievements,” said Buhumaid.