By Sam Bridge
DMI is the official media organisation of the Government of Dubai and includes Dubai TV, Dubai One, Al Bayan and Dubai Radio
The sights and sounds of Expo 2020 Dubai will be beamed to the world by Dubai Media Incorporated (DMI), which has been announced as the Official Host Broadcaster for the first Expo in the Arab world.
DMI will play a vital role in managing and facilitating broadcasting activities from the Expo 2020 site and will be responsible for providing a unique broadcast experience to a global audience, a statement said.
DMI is the official media organisation of the Government of Dubai, incorporating a number of print, radio and TV channels under its umbrella. It serves consumers regionally and internationally with content across multiple platforms, including Dubai TV, Dubai One, Al Bayan and Dubai Radio.
Najeeb Mohammed Al-Ali, executive director, Expo 2020 Dubai Bureau, said: “The media holds a major role in informing global audiences about Expo 2020 and its messages, and is a key pillar in achieving our goals.
“The collaboration with DMI will significantly bolster the media coverage of Expo 2020, contribute to the event’s success and help to share a positive image of the UAE to millions of viewers around the world.”
Ahmed Saeed Al Mansouri, CEO of Radio and TV Sector, DMI, added: “We are excited for the opportunity to create outstanding legacies for Dubai and the UAE in broadcast content production and delivery.”
Expo 2020 will present The World’s Greatest Show, offering a rich calendar of activities from entertainment and food and beverage to arts and culture and the latest innovations from all over the world.
It will provide a once-in-a-lifetime experience to millions of visitors of all ages and nationalities, more than 60 daily live shows during for its 173-day duration.
Expo 2020 Dubai will open on October 20, 2020 and will close on April 10, 2021.