By Vineetha Menon
Al Safeer Group set to drive business productivity with Oracle Retail applications.
Al Safeer Group, which has investments in retail, shopping malls, entertainment and real estate across the Middle East, has selected Oracle Retail applications and Oracle E-Business Suite to drive productivity.
The Oracle Applications will provide a single platform to consolidate all company financial and operational information. Al Safeer is also deploying the Oracle E-Business Suite for financial management, human capital management and projects, along with the Oracle Database.
The new system will help streamline operations and deliver a better customer shopping experience.
Sarah Taylor, Oracle Retail senior director for MEA, revealed that Oracle Retail has attracted seven new customers from the region, including Al Safeer Group, and that over 4,000 regional retailers now use their solutions.