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Thu 2 Mar 2006 04:00 AM

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Panasonic enters D-SLR fray

Panasonic has now officially entered the D-SLR market with the launch of the DMC-L1.

Panasonic has now officially entered the D-SLR (digital single lens reflex) market with the launch of the DMC-L1.

Like SLR cameras by the likes of Canon and Nikon, the L1 features an interchangeable lens system and the L1 offers a 7.5-megapixel Live MOS sensor. Along with the sensor, the camera also features a new Leica D Vario-Elmarit 14-50mm lens. This lens is the expected model to be sold as standard with the camera.

The firm says the camera features the standard retro looks that Panasonic has made use of in some of its other cameras including the Lumix DMC-LC1. Secure Digital (SD) media is the only form of memory media supported by the new SLR.

One of the features the firm is touting is the camera’s live preview function. This allows users to frame a shot using either the optical viewfinder or the onboard 2.5” LCD screen. Panasonic has also equipped the DMC-L1 with its Venus Engine III LSI technology, which it claims ensures optimum image quality and performance from the Live MOS sensor. The new engine is also said to consume only 80% as much power as the older Venus Engine II.

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