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Wed 16 Feb 2011 10:46 AM

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Technology breathes new life into toy classics

Cutting-edge technology is infusing new life into classic toys such as Barbie and Mickey Mouse

Technology breathes new life into toy classics
The merging of hi-tech, popular culture and classic toys is a major theme at the American International Toy Show this week in New York (Getty Images)
Technology breathes new life into toy classics
"Rockstar Mickey" by Fisher-Price, a gutiar-playing toy based on the Mickey Mouse character, on display at the Toy Fair (Getty Images)
Technology breathes new life into toy classics
Blockbuster films are also having an impact on toys. Lego Group is set to launch lines of toys to coincide with the releases of films such as "Cars 2," "Harry Potter" and "Pirates of the Caribbean" (Getty Images)
Technology breathes new life into toy classics
A staff demonstrate a toy bubble machine from Extreeme Bubbles at the Toy Fair 2011 on February 15, 2011(Getty Images)
Technology breathes new life into toy classics
Hello Kitty dolls by Sanrio are displayed at the Toy Fair(Getty Images)
Technology breathes new life into toy classics
The US toy industry is hoping their latest products will spark a rebound from a lackluster holiday sales season in which demand petered out after a strong start (Getty Images)
Technology breathes new life into toy classics
The Radica Fijit Friends interactive toy by Mattel are displayed at the Toy Fair (Getty Images)
Technology breathes new life into toy classics
'Angry Birds Knock on Wood' plastic game by Mattel (Getty Images)
Technology breathes new life into toy classics
The Laugh & Learn Baby iCan Play Case by Fisher-Price which protects an iPhone while a baby can play with apps stored on the device (Getty Images)
Technology breathes new life into toy classics
A Mercedes-Benz G55 car with 12 volt battery engine for children made by National Products, Ltd of Hong Kong (Getty Images)
Technology breathes new life into toy classics
A Pokemon backpack from Nintendo (Getty Images)
Technology breathes new life into toy classics
A model of the 'Lightning McQueen' from the Disney Pixar movie 'Cars 2' made from 325,000 Lego bricks (Getty Images)
Technology breathes new life into toy classics
"Every girl wants their man to say what they want to hear, now Ken can do that" (Getty Images)
Technology breathes new life into toy classics
Lego Group is set to launch lines of toys to coincide with the releases of films such as "Cars 2," "Harry Potter" and "Pirates of the Caribbean" (Getty Images)