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Mon 4 Nov 2019 12:50 PM

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Will.i.am urges Middle East to 'invest in youth to allow them to dream'

Seven-time Grammy Award winner who lent his voice to the Expo 2020 Dubai film is in talks with Majid Al Futtaim for a deal to build a tech company the size of Amazon

Will.i.am urges Middle East to 'invest in youth to allow them to dream'

The seven-time Grammy Award winner, who lent his voice to the Expo 2020 Dubai film, said the six-month event will inspire young people to contribute to the region.

American rapper, producer and tech investor Will.i.am has urged the Middle East to invest in its youth who may venture abroad to find inspiration.

Speaking to Arabian Business in Dubai, the seven-time Grammy Award winner, who lent his voice to the Expo 2020 Dubai film, said the six-month event will inspire young people to contribute to the region.

“Why allow folks [who] live here to go get inspired somewhere else? You have to bring inspiration here and invest in youth to dream… You have to start somewhere and I think the region is starting off at the right place with the Expo.

“I think it’s going to inspire a lot of creative visionaries to not only contribute but you don’t know what will happen when a 13 or 15 year old walks through the Expo and loves the region and dreams up the next big thing and stays in the region. You don’t know what’s going to happen, that’s why it’s important to have it. This is a magnificent, magnetic place,” he said.

The Expo 2020 Dubai is the first World Expo to be hosted in the Middle East, Africa and South Asia (MEASA) region. It will offer millions of visitors the chance to visit 192 nation pavilions while exploring solutions to global challenges in the sub-themes of Opportunity, Mobility and Sustainability.

It is expected to set a new record for World Expos as it is expected to attract 25 million visits, with 70 percent of attendees travelling from outside the UAE.