'We need to show the world what Arabs can do', Saab said in line with Emaar partnership on branded tower in Dubai
Arabs should unite and work hand in hand to show the world what they are capable of achieving, according to Lebanese fashion designer Elie Saab, who was in Dubai over the weekend to announce his partnership with Dubai-based Emaar Properties.
The designer to the stars announced he will design the Elie Saab tower in residential development Emaar Beachfront in the gated island destination in Dubai Harbour – the new waterfront project being developed between Dubai Marina and Palm Jumeirah.
The tower, which is set for completion in May 2023, will include 1 to 3-bedroom apartments and four-bedroom penthouses with interiors by Saab.
Speaking at a press conference announcing the project, Saab said, “Partnering with Emaar is an honour. Dubai and the Arab world, we have to work hand in hand, so that we can be one force and show the world what Arabs can do.
“What we’re doing here, there are a lot of young people around us, and everything Arabs are doing in the region, all the development they’re doing in the real estate world, each Arab is trying to be better and work on himself to represent his region in a beautiful manner and take his region to higher places,” he added.
Emaar Properties chairman Mohamed Alabbar, who led the conference alongside Saab, said the UAE ‘needs’ the partnership now more than ever.
“We’re at a time when we need you more than any other time, for real estate, for the community, the reputation of our country,” he said.
Saab added, “We all need each other and need to be one force, one hand.”
Designed to celebrate the 1930 Art Deco era, the Elie Saab tower will feature boutique fashion stores, galleries, cafes and lobbies also designed by Saab.
An amenity pool deck located at the 8th level, and inspired by chic Miami lifestyle, will be terraced and landscaped to provide a retreat for residents, while an infinity edge swimming pool, gym and recreational facilities will also feature.
Owners of the units will have the choice to get a private consultation from the Elie Saab design team on purchasing furniture for their homes. Saab also boasts his own furniture collections with various partners.
Saab said he “didn’t work for 30 years to build an image of one Lebanese designer, but to create an image of an Arab designer.”
“We have to get used to being one Arab country, one Arab world,” he said.