Registration is now closed for Arabian Business StartUp Academy on 22 September

The third Arabian Business StartUp Academy will help entrepreneurs recognise and overcome the common pitfalls associated with growth.
Registration is now closed for Arabian Business StartUp Academy on 22 September
By Tamara Pupic
Tue 30 Aug 2016 01:17 PM

Due to an overwhelming response, registration for the Arabian Business StartUp Academy ‘How to Scale Up A Business’ is now closed.

The event will be held at the Constellation Ballroom 2, The Address Dubai Marina.

The third in our series of free Arabian Business StartUp Academies will take place on September 22, when first-time and serial entrepreneurs will learn how to overcome the inevitable barriers preventing them from taking their businesses to the next level.

The theme of the event is ‘How to Scale Up A Business’.

The workshop will feature Noor Shawwa, the managing director of Endeavor UAE, Michael Lahyani, the founder of PropertyFinder, and Donna Benton, the founder of The Entertainer.

Shawwa will present Endeavor UAE, the UAE chapter of Endeavor, a global nonprofit organisation that supports high-impact entrepreneurs in emerging markets, pointing out to the challenges, opportunities and practicalities of scaling up businesses in the GCC. 

“It is a very rare thing for entrepreneurs to successfully go through the journey of scaling-up, with less than 5 percent of companies managing to break through past the SME stage,” explains Shawwa.

“As a company grows, the stakes get higher, so advice from experienced mentors with the battle scars can help an entrepreneur move faster and farther than they would on their own. Mentors can guide the entrepreneur to make better decisions relating to people, strategy, corporate culture, financing, marketing, operations, and personal life.

“More importantly, mentors can help an entrepreneur think bigger, expose blind spots, and tackle limitations.

“Entrepreneurs can benefit from listening mentors who are entrepreneurs and others such as consultants, executives and investors, who might not have gone through the scale-up journey themselves, but are regularly exposed to businesses of similar or larger sizes who have, and who can add great value from an external perspective.”

Lahyani, who was among the first locally based entrepreneurs to join Endeavour UAE in 2013, will share the story of growing PropertyFinder, an award-winning online property portal, including the obstacles he encountered and the resources he found most helpful.

In an ensuing Q&A session, Benton will explain how she grew The Entertainer, a Dubai-based company that now operates in 40 destinations and 15 countries, from local to international, outlining the most important steps entrepreneurs need to take to prevent their businesses from falling behind.

The workshop will end with short presentations by Ally Arrossi Bakali, senior business strategist and consultant at AJSM Investments, and Firas Raai, head of business and product development and marketing at ADIB Business.

The third Arabian Business StartUp Academy is held in partnership with the Dubai Chamber of Commerce and Industry, AJSM Investments, ADIB, and Creative Zone.

A limited number of seats are still available for the event. To reserve your place please follow this link:  or contact Joanna Farrer, events and marketing manager, at

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