New CEO hired to drive success of major new Oman mall

Al Araimi Boulevard announces the appointment of Haifer Juma Hussain Al Zadjali as its new CEO
New CEO hired to drive success of major new Oman mall
By Sam Bridge
Tue 25 Sep 2018 10:35 AM

Al Araimi Boulevard, touted as Oman’s largest upcoming shopping, entertainment and lifestyle destination, has announced the appointment of Haifer Juma Hussain Al Zadjali as its new CEO.

Al Zadjali has more than two decades of experience in the sultanate’s banking sector and speaks multiple languages which will aid him in dealing with the country’s diverse businesses and communities, a statement said.

Shaikh Raid Bin Abdullah Al Araimi, vice chairman, Al Raid Group, developer of the project, said: “We are confident that Haifer Juma Hussain Al Zadjali is well-equipped to take the company to new heights.

"Furthermore, his deep understanding of legal and regulatory requirements and networks in the ministries and the corporate landscape will add great value to Al Araimi Boulevard in its journey forward.”

Al Araimi Boulevard is set to open this year and features 70,500 sq m of space to be leased out to the "finest collection of labels from around the world", the company said in a previous statement.

It added that entertainment options will include a cinema, an interactive wall and kinetic lighting displays, as well as the largest Kid’s World in Oman.

The mall will also feature the biggest food court, the largest glass atrium and the largest skylight measuring 5,190 sq m.

Al Zadjali said: “As the CEO it is important to have a clear focus aimed to boost the sultanate’s hospitality sector and complementing its economic diversification efforts simultaneously ensuring as successful and timely delivery of the ABLVD project.

"Adding further to my role as CEO, my focus area will be building and maintaining rapports with both employees and clients, that is highly essential for growth that is aimed to create the ideal work environment and the key to our success.”

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