Noon.com special report: the region's homegrown digital marketplace unveils new launches

Brand View: noon will continue to be a regional champion when it comes to digital e-commerce
Noon.com special report: the region's homegrown digital marketplace unveils new launches
Thu 20 Dec 2018 01:56 PM

Noon.com, the region’s homegrown digital marketplace, launched its operations in the Kingdom of Saudi Arabia (KSA) and the United Arab Emirates (UAE) one year ago, to delight shoppers with the best e-commerce has to offer.

As a customer-focused, Arabic-first e-commerce platform, the past year has seen noon grow to become a household name for online shopping in the region and meeting the expectations of customers and retailers.

noon is a home brand and proud to stem from the region to serve customers. The e-commerce platform was built using the knowledge and expertise of young, local talent to cater to the shopping and lifestyle aspirations of the region’s customers, coupled with efficient and technically advanced logistics requirements that were developed locally to ensure fast and reliable delivery.

Mohamed Alabbar, noon founder said: “We owe it to customers in the region to establish a world-class company that has become the flag bearer of an innovative and truly regional e-commerce customer experience because our region and our people deserve the best. We have been humbled by the love we have received from our customers who have made noon their favourite online shopping destination.”

Within the past year, noon has grown rapidly and gained many significant achievements. Noon also partnered with local small and medium enterprises, suppliers and traders, and start-ups helping them increase their share of the e-commerce market in the region. Through noon, local companies from all around the region can use noon.com as their own digital platform, as well as their logistics and fulfilment provider, to reach more customers, especially as digital commerce gains more prominence and growth.

With offices in Riyadh and Dubai, and expansion plans on the horizon, noon empowers the region’s youth to participate in the growing digital economy. noon already employs some of the brightest regional youth, and is actively nurturing innovation and entrepreneurship to support the region compete on a global scale.

noon’s first year of operation also witnessed its first Yellow Friday sale in November, which further propelled the digital marketplace into a leading position with exclusive deals, experiences and surprises for customers. noon has now announced a special three-day sale to celebrate the one-year milestone from December 12 to 15.

Moving forward, noon will continue to be the region’s champion in digital commerce with a wide assortment of products with the competitive prices, stellar customer experience and timely fulfilment and logistics services.

-New Launches-

With the launch of noon Bazaar, noon Refurbished and East by noon, online shoppers can now shop for a specially curated selection of products with great value and quality on noon, the region’s homegrown digital marketplace.

noon Bazaar

noon bazaar, available on both noon’s website and app, is a unique concept that offers customers all the benefits of online shopping coupled with wildly competitive pricing on a wide assortment of quality products – with the majority of items priced at less than 99 AED.

As the historic name suggests, noon’s bazaar features a range of product categories from Beauty and Health, Fashion, and Home and Kitchen, to Electronics and Mobile. noon bazaar is also backed by noon’s promise of a personalised and rewarding shopping experience, and attentive after-sales services.

Product assortment highlights include cotton towel sets for 25 AED, ceramic hair straighteners for 19.95 AED, 2-in-1 blenders for 40 AED, roti makers for 85 AED, rice cookers for 35 AED, 7-piece cookware sets for 32.25 AED, coffee makers for 25 AED, and pack of 3 t-shirts for 45 AED.

noon promises a three-month warranty on all bazaar products as well as all of noon’s shopping perks including: noon now delivery for fast shipping, safe online or cash-on-delivery payments, and hassle-free returns.

bazaar is currently available in the United Arab Emirates and will launch in Saudi Arabia by the end of January 2019.

noon Refurbished

Customers looking for a bargain on the latest tech gadgets can shop for previously purchased, fully refurbished products on noon.com.

noon is currently offering mobile phones with up to 60 per cent off their recommended retail price, and will soon add other items to expand the assortment of refurbished products starting from March 2019.

Some of the mobile phone deals on platform include a Samsung Galaxy Grand Prime Dual SIM White 8GB 3G for only 219 AED, and an iPhone 7 Plus with FaceTime Red 128GB 4G LTE for 1,599 AED.

The tech items are products that have been returned by customers who have changed their minds about their original purchases. The products may simply have to be thoroughly cleaned and perfectly repackaged or have minor faults such as scratched screens or a malfunctioning software replaced and fixed ready for resale. Rather than letting the products go to waste, noon refurbishes them by fixing any damage, replacing parts, rebooting the software, testing to ensure optimum functionality then selling them at a lower price to customers.

Purchasing refurbished products is also an effective way to limit electronic waste which, in excess, can contribute to environmental pollution.

The refurbishing is conducted by a team of external technical experts and then quality checked by noon’s eagle eye in-house QC team.

The refurbished products are all noon now, which means they are shipped within 24-hours, and come with a three-month warranty to guarantee they are operational to the satisfaction of the consumer.

noon refurbished is currently available in the United Arab Emirates and will soon launch in Saudi Arabia.KSA.

As a customer-focused and Arabic-first e-commerce platform, noon brings a growing product assortment thanks to connections with the local retail community. noon presents a compelling alternative retail choice through its website or dedicated iOS and Android apps.

east by noon

As well as Bazaar and Refurbished, noon.com is growing its product portfolio by launching its private label, east by noon in a bid to offer customers more choice, convenience and incredible value.

east by noon currently has close to 90 live products on the e-commerce platform with competitive pricing. The products range from USB cables, battery packs and chargers to 100% cotton towel sets from 50 AED, bathrobes at 87 AED, granite cooking sets at 299 AED and casual cotton clothing for men from 45 AED.

The east by noon range features simple, classic designs that are durable and practical to consumers in the region. To develop the private label range of products, noon collaborated with several high-quality manufacturers and suppliers to ensure the east by noon range is made of the finest materials and the best technology.

The label will continue to expand its product offering to include other popular and in-demand items for shoppers, all at high quality and incredibly low prices.


Brand View allows our business partners to share content with Arabian Business readers.
The content is supplied by Arabian Business Brand View Partners.

For all the latest retail news from the UAE and Gulf countries, follow us on Twitter and Linkedin, like us on Facebook and subscribe to our YouTube page, which is updated daily.

Subscribe to our Newsletter

Subscribe to Arabian Business' newsletter to receive the latest breaking news and business stories in Dubai,the UAE and the GCC straight to your inbox.