Uber Eats hires new Saudi boss to drive expansion

Assad Numan is appointed to lead the next phase of expansion for Uber Eats across the kingdom
Uber Eats hires new Saudi boss to drive expansion
In Saudi Arabia, Uber Eats has signed with more than 2,500 restaurants and is looking to expand across all major cities in the country.
By Sam Bridge
Sat 07 Sep 2019 06:44 PM

Uber has announced the appointment of Assad Numan as the new general manager for Uber Eats operations in Saudi Arabia.

Following the launch of Uber Eats in Riyadh, Jeddah and Dammam, Numan will lead the next phase of expansion across the kingdom, the company said in a statement.

Based in Riyadh, Numan’s role will focus on further diversifying Uber Eats’ selection of restaurants in Saudi Arabia, while ensuring the company offers app users one of the fastest and most reliable delivery experience, it added.

Damien Drap, general manager of Uber Eats in the GCC, said: “With his 15 years of experience in operational management, e-commerce and marketing in Saudi Arabia, we are thrilled that Assad is taking charge in one of Uber Eats fastest-growing markets within the Middle East and North Africa region. We are confident that he will help grow our footprint, bringing Uber Eats to all corners of the kingdom.”

Numan added: “Uber Eats is thriving in one of the most competitive markets in the region for food delivery and I’m honoured to be tasked with leading the team amid an ever increasing dynamic food scene in the kingdom.

"Saudi Arabia is a primary market for us, with a thriving food culture, and we are committed to expanding our footprint by providing a reliable service that brings food lovers their favourite meals all across the Kingdom. ”

Prior to joining Uber Eats, Numan was the country head of marketing and e-commerce business at Samsung Electronics Saudi Arabia.

In Saudi Arabia, Uber Eats has signed with more than 2,500 restaurants and is looking to expand across all major cities in the country.

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