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Brand View

Mon 1 Jun 2020 12:57 PM

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Covid-19: Nearly 500 brick and mortar retailers make the switch to digital by joining InstaShop

InstaShop is playing an important role in modernising the brick and mortar sector and leading the way for the offline stores to enter the e-commerce realm

Covid-19: Nearly 500 brick and mortar retailers make the switch to digital by joining InstaShop

InstaShop is a homegrown marketplace on demand delivery app which was introduced to Dubai 5 years ago as a grocery delivery app.

As the Covid-19 impact affects all sectors of the global economy, consumer habits are forced to change further impacting the sales of the offline stores; this challenge is more intense for the small retailers, many of which had to make hard decisions (closing stores temporarily, laying off staff) in light of the pandemic.

With the Covid-19 counter measures on home quarantine and social distancing, consumer dynamics have changed in a blink of an eye. The question in mind is, will this online growth remain, or will things return to normal now that the UAE is re-opening and people are slowly leaving home quarantine?

The next economy and way of working is already here, and it’s digital.

John Tsioris, founder and CEO of InstaShop says “Depends on how we define normal. Everyone is using the phrase “new normal” for a valid reason. Users are basically forced to switch to online as a result of COVID-19 and what we see is that retailers are also forced to follow their customers online. This 'new normal' is both an opportunity and a risk for retailers that find themselves at a critical decision-making point on how to successfully transit their businesses online. InstaShop knows first-hand that going online is a complicated and capital-intensive process that requires specific know-how and that’s exactly the pain point that we solve for our partners.”


John Tsioris, founder and CEO of InstaShop.

“At InstaShop we have always been about delivering convenience to our users and bringing convenience to our partners with an onboarding process that is quick and simple. Yes, we have experienced obstacles onboarding local retailers in the past while now, midst COVID-19, going online has become a burning purpose and we have now shown how efficiently we can set things in motion for our partners.” says John Tsioris.

"Our partnership with Instashop has helped us in providing our range of Choithrams products to many more customers. Instashop has supported us with a world class app & a committed team" says Rehana Raj, Retail Operations Manager, Choithrams.

InstaShop is playing an important role in modernising the brick and mortar sector and leading the way for the offline stores to enter the e-commerce realm.

“The beauty of being a marketplace is that we are designed for higher volumes of orders, compared to other platforms. We have onboarded nearly 500 local outlets since the COVID-19 outbreak and our partners are seeing an increase of up to 120% in the number of orders and a surge of up to 80% in basket value” says John Tsioris.

The most recent addition to Instahop’s service is the specialty stores vertical, Jones the Grocer says about InstaShop “It is great to work with a partner like InstaShop who understands our brand, our dynamics and needs. We have seen some phenomenal growth since we have joined the application and it has only been possible because of their team’s contribution, being responsive to all our requests and requirements at any given time” says Darya, Corporate Operations Manager at Jones the Grocer.

During the COVID-19 pandemic there has been a significant switch to online of the healthcare industry, and specifically pharmacies. InstaShop comes to bridge the gap between the community’s need in medical products and the pharmacies; the online delivery platform that is a much-needed solution for accessible medication.

Even before the current difficulties worldwide, InstaShop was seen as a key partner for us in terms of our omnichannel offer. Working closely with the team has allowed us to grow our respective businesses by focusing on the most important part of the chain – the customer.” says Soufiyan, Head of Customer Relations at Bin Sina pharmacy

InstaShop, a homegrown marketplace on demand delivery app which was introduced to Dubai 5 years ago as a grocery delivery app, today onboards various local retailers apart from grocery stores such as pharmacies, butcheries, pet shops and more, supporting the transition of brick and mortar stores to not only survive this crisis that is disrupting the market but thrive and be part of this new industry reality.

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