By Staff writer
Hotel operator says Alila Salalah is conceived as an ecologically sensitive destination resort
Singapore-based Alila Hotels and Resorts has announced plans to open its second luxury resort in Oman in Mirbat, east of Salalah, a coastal town in the Dhofar governate.
The development, which is owned by Alil Salalah, a subsidiary of the Oman Investment Fund, is slateed to launch in the second half of 2017, the company said in a statement.
"After the successful launch of Alila Jabal Akhdar, our first luxury development outside Asia located in Oman's Al Hajjar mountain range, we are honoured to expand our collection of luxury resorts in the Middle East, particularly in the Sultanate," said Mark Edleson, president.
"Salalah is another unique micro-environment in Oman with its tropical monsoons, special culture and the beautiful beaches of Mirbat. We can now offer our guests the Hajjar Mountains and Mirbat beaches in one Oman holiday. Furthermore, we look forward to deepening our relationship with the Oman Investment Fund."
Alila Salalah is conceived as an ecologically sensitive luxury destination resort, comprising 100 suites, 25 villas, fine dining restaurants and a Spa Alila wellness centre.
Frederic Simon, Alila's CEO, said: "The development will be one of its kind in the region and fits perfectly with our operating ethos in the integration of commerce, conservation and culture.
"The destination will bring forth a community of discerning travellers that will appreciate the green environment and the exclusivity of a luxury retreat to compliment the destination. Huge emphasis will be placed on creating an ecologically friendly development to compliment and enhance the surrounding landscape and environment."
Salalah, the second largest city in Oman, is set to open a new international airport in April in a bid to attract new visitors to the Dhofar Governate.