Apple is reportedly planning to produce its iPhone 15 Plus in India in the next quarter, following the successful production of the lower base model of the series in the country.
The production of the latest mobile phone is expected to start at Foxconn’s plant near Chennai, the Economic Times reported, citing unnamed industry executives.
The American technology company aims to double its sales in India in the next quarter by offering the new iPhone models and price cuts on existing models, making it a potentially record-breaking sales quarter for the company in India, the report said.
Apple rolled out the iPhone 15 series on September 12 at a gala event.
The rollout, however, comes at a time when the overall smartphone market is facing headwinds globally.
Apple’s iPhone production strategy in India
The ET report said Apple has initiated commercial production of the iPhone 15 at the Foxconn facility in India, marking the first time that an iPhone assembled in India will be available for sale at the launch stage.
However, the local manufacturing capacity for the iPhone 15 is still limited, and to meet the demand during the upcoming festive season, Apple will continue importing devices from its primary production hub in China, the report said.
Apple has been expanding its manufacturing efforts in India and currently produces iPhone 14, 14 Plus, and 13 models in the country.
However, the ultra-premium iPhone Pro series will not be locally produced in India. As a result the new iPhones will be priced among the highest globally in the Indian market due to the 22 percent import duties on smartphones and the rupee’s depreciation.
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