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Mon 8 Jun 2020 06:58 PM

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Saudi Arabia to sponsor Le Mans Virtual

The event will see the world's best drivers from both motorsport and esports take on the most famous endurance race on the legendary French track

Saudi Arabia to sponsor Le Mans Virtual

HRH Prince Faisal Bin Bandar Al Saud, President of the Saudi Arabian Federation for Electronic and Intellectual Sports (SAFEIS).

The Saudi Arabian Federation for Electronic and Intellectual Sports (SAFEIS) has been named as the title sponsor of the 24 Hours of Le Mans Virtual, which will take place online on Saturday 13th/Sunday 14th June 2020.

Saudi Arabia has previously welcomed FIA’s Formula E and the Dakar Rally in the kingdom before the onset of Covid-19.

The 24 Hours of Le Mans Virtual will see the world’s best drivers from both motorsport and esports take on the most famous endurance race on the legendary French track. 

Held on the rFactor 2 gaming platform, it will feature 50 cars split between two categories (LMP and GTE) racing over 24 hours, with a star-studded entry list which includes a quarter of the current F1 field, former F1 champions, IndyCar champions, Le Mans champions and championship-winning sim racers.

The event is aimed at supporting Saudi’s gaming industry, which boasts as many as 6 million gamers in the kingdom. It comes following the conclusion of ‘Gamers without Borders,’ a SAFEIS initiative that brought together 24 million gamers across over 80 countries.

The Saudi esports name will be widely associated with this unique event via extensive branding rights and visibility including windscreen banners on all cars, trackside branding and access to the world’s leading figures in the esports community.

“Combining these two worlds and our passions for racing and gaming seemed an ideal opportunity especially during this challenging time globally with COVID-19. We're so pleased to support an event that can unite the world and continue the Le Mans legacy while entertaining and engaging new audiences through esports,” said Prince Faisal Bin Bandar Al Saud, President of SAFEIS.

Gérard Neveu, CEO of the FIA World Endurance Championship and Le Mans Esports Series added: “We can truly say that this is a global event, and we are confident that the involvement of SAFEIS will open up yet more avenues for international esports events at the highest level.”

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