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Tue 7 Dec 2010 06:08 PM

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Staywell Hospitality announces expansion plans

Move into Dubai signals entry into the Middle Eastern market

Staywell Hospitality announces expansion plans
GLOBAL EXPANSION: Staywell Hospitality Groups CEO said that the groups first property in the Middle East marked the beginning of global expansion plans

Staywell Hospitality Group has opened its first property in the Middle East, marking the beginning of global expansion plans for the company.

The Park Regis Kris Kin Hotel Dubai, which opened last week, is the first in a series of hotels planned for the Middle East — with Qatar, Bahrain and Abu Dhabi cited as possible locations for upcoming properties.

In addition, the company has recently signed a joint venture with a Chinese company which has 38 hotels in China — and would take Staywell’s current stake in the global market from 24 hotels to 62.

Staywell Hospitality Group chief executive officer Simon Wan said that the company’s plans in China and the Middle East were strategic, explaining “[he properties in] China will create a good platform for us to grow in one of the fastest growing countries in the world”

“With Dubai, it is not Einstein stuff — where would you go if you wanted to launch hotels in the Middle East? You would go to Dubai. So we have chosen Dubai to signal our entry in to the Middle East market,” he added.

In addition, the company recently opened a hotel in Singapore — it’s first outside of Australia and New Zealand — and has a hotel scheduled to open in Kuala Lumpur in March 2011.

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